{"product_id":"reutpala-by-gregory-polletta-for-the-world-retail-congress-and-alberto-alessi","title":"REUTPALA for The World Retail Congress by Gregory Polletta","description":"\u003cp\u003eDesigned and Prototyped by Gregory Polletta and produced with his team at iGNITIATE , REUTPALA for the World Retail Congress was completed over a 300+ day R\u0026amp;D period with more than 10 international partners with prototype 3D metal printing technology connected to the ENPC PhD Engineering \/ MBA program in Paris, RCA's RapidFormRCA program London, Digits2Widgets, and the Imperial University London's Manufacturing Futures Lab part of the Mechanical Engineering 3D printing program. REUTPALA was hand finished in pure silver and gold electroplating by Creative Awards on custom black and white marble bases produced by \u003ca href=\"http:\/\/www.lapicida.com\/\" rel=\"noopener noreferrer\" target=\"_blank\"\u003eLapicida \u003c\/a\u003e with the finest Italian marble and custom cases produced by Puffin Plastics\u003cbr\u003eREUTPALA is the juxtaposition of Reutpala - “longevity or renewal”, “to burst open”, “youth” and that of the future of retail.  REUTPALA is a symbol and when examined closely inside the victory of the spirit of giving and receiving with two hands is preserved. The typology of REUTPALA allows it to keep the brand identity of the World Retail Congress in a prominent position on a person’s desk yet obscured by the object itself, a reminder of the worldly spirit of giving and receiving as designed by Gregory. \u003cbr\u003e\u003cbr\u003eThe 2015 Inaugural, Yearly World Retail Congress Award was given to: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAlberto Alessi Lifetime Achievement Award for Design and Retail \u003cbr\u003eAccepted by Matteo Alessi\u003c\/li\u003e\n\u003cli\u003eNitin Passi - Founder \u0026amp; CEO, Missguided.com \u003cbr\u003eYoung Retail Entrepreneur of the Year\u003c\/li\u003e\n\u003cli\u003eMudoRetail \u003cbr\u003eTransformation \u0026amp; Reinvention Award\u003c\/li\u003e\n\u003cli\u003ePrimarkRetail \u003cbr\u003eTransformation \u0026amp; Reinvention Award\u003c\/li\u003e\n\u003cli\u003eM\u0026amp;S \"For Every Milestone\" \u003cbr\u003eRetail Advertising Campaign of the Year\u003c\/li\u003e\n\u003cli\u003eHamleys World, Moscow by Fitch \u003cbr\u003eStore Design of the Year\u003c\/li\u003e\n\u003cli\u003eJD.com, China \u003cbr\u003ee-Commerce Retailer of the Year\u003c\/li\u003e\n\u003cli\u003eAlibaba \u003cbr\u003eRetailer of the Year \u003cbr\u003eAccepted by Jingming Li - Group VP \u0026amp; Head of US for Alibaba\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eThe award was presented by Gregory at the Rome Cavalieri, Waldorf Astoria Hotel and covered by WRA London ;  InStore Magazine Italy; EIMAGAZINE Rome; Twitter at #WRC2015 and #WRA2015; iGNITIATE USA; Retail Week , UK; Hunt Review UK; Fashion Mag UK;  WRA UK;  Drapers UK;  WRC UK;  WRA London;  Chainstore Magazine , UK; Future Retail , UK; WN.com USA; Abomous USA; \u003ca href=\"http:\/\/toyworldmag.co.uk\/world-news\/hamleys-moscow-wins-award-for-store-design\/\" rel=\"noopener noreferrer\" target=\"_blank\"\u003eToyworld \u003c\/a\u003e, UK\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Creative Awards London Limited","offers":[{"title":"Default Title","offer_id":10014363781,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0221\/9636\/products\/REUTPALA-Alessi_Lifetime_Achievement_Award_by_Gregory_Polletta___iGNITIATE_for_World_Retail_Congress_2015__1.jpg?v=1552064821","url":"https:\/\/creative-awards-ltd.myshopify.com\/products\/reutpala-by-gregory-polletta-for-the-world-retail-congress-and-alberto-alessi","provider":"Creative Awards London Limited - Old","version":"1.0","type":"link"}